I took a stab at rewriting the website slogan again. It used to say something like “Purveyor of Functional Stationery”. It now says “EXPLORING DREAMS, ACTIONS, AND EXCELLENCE”. I’ve also updated my description blurb and about page to speak more to the idea of this website being a record-of and a resource-for the pursuit of personal excellence. The wording doesn’t feel quite right, as “personal excellence” is kind of a worn-out phrase, but it’s a nudge in the right direction. Let me know what you think!

UPDATE: When updating my Twitter profile, I thought “Exploring the gaps between dreaming, action, and excellence” had a nice ring to it.

UPDATE: I’ve changed it yet again, so this entry is no longer relevant.