C2-01: Communications 101 Marketing Kickoff

C2-01: Communications 101 Marketing Kickoff

I’ve decided to move this content and related posts to my Agenceum Blog. It’s more suited for this kind of discussion!


  1. David 9 years ago

    That mission statement is really weak. A homeless person, a movie producer and a banker could all use that statement.

    Your about page is much better already and doesn’t include this mission.

  2. Author
    Dave Seah 9 years ago

    That is my internal mission statement, but I see your point. The external mission statement should be something more obvious and compelling, because for engagement to occur the message has to be about other people, not me.