My sister Emily and I like to eat very quickly, inhaling vast quantities of food in short periods of time. I’m not sure why she remains skinny…it probably means that I’m winning. If winning means getting fat. A company in New Hampshire has developed a device to help modify such behavior through the use of blinking LED technology…100% solid state!

The PowerSeed is a small electronic timer of some kind that emits noises and lights to help pace yourself as you eat. From their website:

While eating, activate your coach and place it at inconspicuous location on your table. Every thirty seconds the Powerseed silently flashes a small green light (or it can beep softly if you prefer). […] Every five minutes the Powerseed flashes a different signal as a reminder to evaluate your level of hunger or food satisfaction. When you detect the first twinge of satisfaction, you simply quit eating. Most likely this will be well before the point where you normally quit.

Behavior modification through simple technology, tied to the hugely lucrative weight loss industry. I like! It must be incredibly cheap to manufacture…it’s the system that’s the value-add. It’ll be interesting to see if this takes off.