C2-01: Communications 101 Marketing Kickoff

C2-01: Communications 101 Marketing Kickoff

I’ve decided to move this content and related posts to my Agenceum Blog. It’s more suited for this kind of discussion!

2 Comments

  1. David 12 years ago

    That mission statement is really weak. A homeless person, a movie producer and a banker could all use that statement.

    Your about page is much better already and doesn’t include this mission.

  2. Author
    Dave Seah 12 years ago

    That is my internal mission statement, but I see your point. The external mission statement should be something more obvious and compelling, because for engagement to occur the message has to be about other people, not me.