A Logo for “Functional Stationery”

"Functional Stationery"

I spent part of Tuesday doing some personal logo work for an upcoming business concept: a brand built around the idea of “functional stationery”. It seems like a more engaging way to describe what I do more tangibly, as people know what both words mean, and I think it leads to conversation that is more concrete than my past self-applied labels investigative designer, communications designer, and information graphics designer. Plus, it’s a lot easier to imagining buying stationery than, say, buying some “investigation time”; it fits with my desired move from services to product.

You can read more in yesterday’s Design Process Journal entry: Logo Design Day: Functional Stationery.

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Fluency

Today’s thought nugget comes from WIRED contributor Dave Mosher and his article Easily Pronounced Names May Make People More Likable. How much more likable? You’ll have to read the article, but what caught my eye was this line:

Fluency, the idea that the brain favors information that’s easy to use, dates back to the 1960s, when researchers found that people most liked images of Chinese characters if they’d seen them many times before.

It seems obvious to me that the brain would favor easy-to-use information, but I didn’t know that there was a whole field of research around it. After a bit of digging I found a Wikipedia article on Processing Fluency. It’s an interesting bridge between marketing and science, and it looks like a fruitful area for further exploration. Noted to self!

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The Possible Productivity Perils of Living Single

My sister forwarded me this New York Times article: The Freedom, and Perils, of Living Alone. I’m guessing she found it amusing and relevant to me, and indeed I was struck by the eerie similarities between “secret single behavior” and my own daily patterns. For example:

  • The “indulgent work style” of working 24/7, letting the entire house fall into domestic chaos. There’s no one there to see.

  • My weird sleep cycle, which starts by going to sleep later and later until the day cycles around. I’ve written about this before, alternatively fighting it and giving in, depending on the nature of paying work I have on deck.

  • My eating habits, which are irregularly based on whatever food whim has me in thrall at a given moment. One day, it’s exploring the mysteries of duck roasting so I can try making mashed potatoes with duck fat (allegedly amazing), while other days it’s testing the thermal conductivity of chicken to calculate the optimum cooking time and temperature.

  • The tendency to get “quirkier and quirkier”, as evidenced by my indulgence in making printable productivity forms to stand-in for actual bosses. Would anyone who had a real boss even think of such a thing? Perhaps they are not talking to their cat enough.

Apparently I’m not alone in experiencing these behaviors, as the NYT article cites numerous examples from a variety of long-time “soloists”. The interesting thing is that until now, I’ve subconsciously felt that these behaviors were unique personal problems; for the first time, it seems possible that there’s just no one around to help me establish patterns. And since most people, myself included, have assumed that well-defined habits of eating and sleeping are prevalent, therefore normal, and by extension desirable…well, I’d assumed that I was just constantly screwing up. It may just be that there’s no one around to help me set patterns.

Continue reading…

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Update to Weekly Gantt Excel Spreadsheet

I was putting together a development plan and bid for a new project, and found myself using my Gantt Chart Spreadsheet, weekly version to visualize how the project might take. That’s when I discovered that I hadn’t set it up for an arbitrary starting date.

So I fixed it.

Gantt Weekly Update

The new weekly version is available to download as version 5, over on the Gantt Excel page. This is merely useful for generating a kind of “gantt graph paper”; it’s not a full-blown project management tool with auto-allocation and calculation of time. It’s good for outlining and quick estimating, though.

As a bonus, the new weekly version can be cut and paste into other spreadsheets (which I needed to do) and it still works. Select the range A1:F17 in your cell copy, and paste into your own worksheet. To extend the range of days, select the last two columns and stretch ‘em to use ordinary Excel range extrapolation. If this doesn’t make sense, watch the video on the Excel Gantt page and this may help.

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Harvard Business Review: The Value of Happiness

The Jan-Feb double-issue of Harvard Business Review has an excellent series of articles about happiness in business. I was pleasantly surprised when I grabbed it at the airport; getting an issue of HBR is one of my self-awarded travel perks, and I didn’t even look at the cover! From some countries move from GDP to Happiness as their prime measurement of economic accomplishment, to the very history of Happiness, this is a great collection of articles for those of you looking seeking a rational basis for fulfillment. Highly recommended.

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Aside posted Tue Feb.21.2012 | Comments Off | #
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