dave seah: better living through new media Filter Navigation Design Portfolio The Printable CEO Series The Printable CEO Series Compact Calendar Compact Calendar Back to Home Page Admin:Login

An Exercise in Gestalt

POSTED 09/20/2005 UNDER Ideas

A friend and I were going over one of his recent business card designs, and I made a comment about how grouping and spacing affects the way elements on the page are perceived. He asked for clarification, and I said:

This is three dots:

    o   o   o

...but this is a story:

    o o     o

A little gestalt goes a long way :-) I'm sure I got this from somewhere, probably Scott McCloud's Understanding Comics. Tufte has a lot to say about these kinds of relationships also, though a specific citation eludes me at the moment.

UPDATE: If you're scratching your head thinking that the dots look exactly the same, it's because your RSS reader is messing up the formatting of the text. Sigh.


Comments

1. John Zeratsky said on 09/20/2005 11:53AM...

Beautifully put, David. And right on.

2. anon said on 09/20/2005 12:00PM...

That is so elegantly simple. I love it. Fritz Perls would love it. Thanks.

3. If Else said on 09/21/2005 06:18AM...

I agree, that’s a wonderfully elegant example.

4. Carolyn said on 07/30/2006 11:03AM...

Love this, David!

And the comment about a Threadless submission? Absolutely!

5. Mihaela said on 07/31/2009 03:34AM...

This is great!

Page 1 of 1 pages
BBCode is supported for text formatting. Example: [b]bold[/b], [url=http://davidseah.com]my link[/url].
I will delete blog spam on sight.

Name: if not a personal name, comment will be deleted

Email:

Location:

URL: If looks like spam, comment will be deleted

Remember my personal information

Notify me of follow-up comments?

Submit the word you see below:


Next entry: Personal IMAX

Previous entry: The Sky, Your Screen

<< Back to main

Thank you for printing this article! Please note that all material on this website is copyrighted by either David Seah or individual comment contributors. To request permission for republication and distribution, please contact David Seah (http://davidseah.com/contact).